Lets start from scratch. What the hell you even some brzękadło in the shop, which only consumes electricity and nothing you can not directly? For this you never know what taste in music is a person who comes to your premises. It might be better off all music players and in complete silence to serve customers?
This is not the best solution (98%). If the music playing in your store is properly adjusted, it can magically help you sell any products or services. Perhaps it seems not real but just so. The largest players spend serious money on audio marketing because they know that it pays them.
If you read my blog or do not spend a buck on this knowledge :)
You must remember, however, that he did not care of marketing the audio file. This is just a tool to subconscious mind of your customers to buy. Music can put a man unconscious in a kind of gentle trance. Certain sounds can affect the emotions of your client so that he will be happy to make a purchase ... or renounces it.
That is the whole dog buried. If you mistakenly will select background music to your premises it may bring great harm to your business. It would seem that it is so small, there is no significant detail - yet. In my opinion, 20-30% of the sale are credited appropriately chosen music. Perhaps a bit exaggerated but in many cases it is surely even more.
The subconscious of man is like a sponge. It absorbs all the information coming to it from outside. May be the words and music. These are two very important elements of direct marketing. If you or your employees are properly trained in the field to influence others and at the same time you can choose to encourage such action music is your business is doomed to success.
Even if your next ten shops selling the same product that customers will always choose you. For the people the reason is simple - service has always knows exactly what I want or tell me what you need and a very pleasant atmosphere with which you want to be up at the store. For the latter part of the course corresponds to the music.
Remember: The conversation with the client according to the principles of persuasion, to fit the client (pacing) and well chosen music in the background is a guarantee of success.
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